Tag Archives: Maslow Entertainment

I deserve nothing ~~~

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I’ve had some success lately.

It doesn’t happen often.

But on those few occasions when it has happened, invariably I’m surprised, and grateful. Grateful because I’ve tasted failure many times. And so my reaction to success is now the same as my reaction to failure:

So what…

Success doesn’t mean anything, nor does failure. They’re flip sides of the same coin.

You need to fail to achieve success. In many ways failure is a prerequisite for success. My experience is that to succeed, you need to step outside the box, to stand uncomfortable, to risk humiliation. To be prepared to be crushed.

I’ve been crushed many times. It’s not pleasant, let me tell you. But to achieve anything in this life you have to get back up, spit the blood from your mouth, and go back to work again.

My success is this recent film I’ve made.

For me, the success the film has achieved isn’t its box office or the acclaim it’s received, it’s that people have gone to the cinema and come away feeling good. Feeling inspired. Feeling empowered.

That to me is success.

Some kind people have said I deserve this success.

They’ve seen me struggle. They’ve seen me hurt. They’re seen how hard I’ve worked, for so many years, without any apparent benefit.

They say I deserve all these good things now and I say thank you, but silently I say no I don’t. I don’t deserve anything. The world, the Universe, doesn’t owe me anything.

No matter how hard I’ve worked, what risks I’ve taken, I’m not entitled to success.

Just as I’m not entitled to failure.

I’m very suspicious of this word deserve.

The word lacks humility. It lacks grace. It speaks to me of ego-based entitlement. Of expectation. Of sought-for outcomes. That’s a space I don’t wish to inhabit.

I don’t deserve anything.

Is success preferable to failure? To answer that I have to ask myself: What is success?

For me, it’s that I finished the film and it’s the film I wished to make. How fortunate am I?

When is The Way, My Way coming to the US and elsewhere ~

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This is a question that I’m being constantly asked.
So let me explain how it works.

For starters, the film is, in Johnnie Walker’s words, brand new. It was only finally completed about 4 weeks ago.

For the film to be screened in the US, and in other territories outside Australia and New Zealand, it needs to be acquired by distributors in those territories.

This is a film that needs to be seen in a cinema, and so a fundamental requirement with buyers is that the film must have a guaranteed theatrical release.

We are in no rush to have this film go out on a streaming platform.

We’re looking for distributors who will handle the film with the care, skill and commitment that Marc Wooldridge and his team at Maslow Entertainment have brought to their release in Australia and New Zealand.

Our strategy?

Simon Crowe, our foreign sales agent based in the UK, screened the film at the recent Cannes Film Festival in the Marché. Already he’s had offers.

The outstanding success of the film in Australia and New Zealand ($1m+ in the first two weeks) has caught the attention of foreign buyers. So we’ll wait and see.

Don’t sit at home thinking that it’s going to come to Netflix or another streamer anytime soon.

That’s not going to happen.

If you want to see the film, go to a cinema. That’s where this film should be seen – shot in wide-screen format and with an exceptional soundtrack, it really is a big screen experience.

And the Camino – the star of the movie – really needs to be experienced in its full glory.

Why is The Way, My Way working – redux…

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Sometime in the next week, the film will cross the $1m mark.

I asked veteran screen pundit Paul Brennan why it’s doing so well – and I posted his response earlier. But there’s another reason –

We have a very smart, very committed distributor in Marc Wooldridge and his team at Maslow Entertainment.

Marc and his partner Karen saw an advanced cut of the film. They liked it but they had a few quibbles. Jennifer and I fixed those quibbles. Immediately the film played better.

Seen the trailer? If you haven’t, here it is.
This is Marc’s work –

Marc has approached the distribution and marketing of this film with passion and full commitment. He’s discovered the whole world of the Camino, a world that initially he knew nothing about – but he very quickly immersed himself in it.

It was always our strategy to ensure that the film worked for the core Camino audience, and then hope that word of mouth would bring non-pilgrims to the cinema.

To that end, Marc sought the support of The Australian Friends of the Camino and Janet Leitch, who swung her endorsement behind the film. Similarly, Marc bought Camino legend Johnnie Walker out from Santiago in Spain to do advance Q&A screenings here in Australia.

John’s unwavering support has been crucial in this film’s success as well.

Jennifer and I are very fortunate that the film landed in Marc’s hands. Just as we have handcrafted this movie, Marc and his team have handcrafted the distribution and marketing.

We’ve brought Marc on as an Executive Producer and in that capacity he will work with Simon Crowe, our foreign sales agent based in the UK, to oversee the international rollout. And if the response overseas is anything like it is in Australia, we have exciting times ahead of us.